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Telephone Flower Illustration by Madeline Trait

2345 Harrison Street
San Francisco, CA 94110
United States



A place to share news, advice, ideas, and my process with you.  

Stepping out - Vero

Madeline Trait

I made a decision that I need to step out of my comfort zone and do something different each week. Different in that fact that I wouldn't normally do it or I wouldn't want to take the time out of my schedule to go do or see. Last week was my inaugural event. My fiance, Tony and his friends are super into bikes (which I am not) and are really into the company Rapha a high design bike apparel company. Last week their store in the Marina in SF had an event showcasing some products that House Industries [an amazing design house] had created just for bikes. The result was a line of bikes, apparel and accessories that are high quality and high design. This event turned out to be right up my alley.  Not only did I get to see some beautiful products but was able to hear the designers from Rapha, and House speak about their process and philosophy. It was a great way to spend the night and sometimes I need to be reminded that design spans into many areas it only makes sense that the bike culture would be part of that. 

Check out the collection of Vero here.

My sketch of the crowd.

My sketch of the crowd.

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